A lead magnet is a free resource you offer in exchange for a potential customer's email address.
Crealo Team
Creator economy experts helping creators monetize their skills
A lead magnet is a valuable piece of content or resource offered for free in exchange for the user's contact information, usually their email. It's one of the most effective strategies for building an email marketing list and nurturing leads who eventually become buyers of your digital products.
Create a resource that solves a specific problem for your audience and offer it for free on your bio, landing page, or social media. Use an email marketing tool to capture emails and send nurturing sequences.
Email marketing is the use of email to promote products and maintain a relationship with your audience.
A sales funnel is the process that guides a visitor from discovery to purchase.
Conversion rate is the percentage of visitors who take the desired action.
Lead nurturing is the process of building relationships with potential customers until they're ready to buy.
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