A lifetime deal is an offer of permanent access to a product for a one-time payment.
Crealo Team
Creator economy experts helping creators monetize their skills
A lifetime deal is an offer where the buyer pays once and receives permanent access to a product or service, including all future updates. It's an aggressive customer acquisition strategy that can generate a lot of quick income in exchange for giving up recurring revenue.
Use lifetime deals strategically for launches or to capture early adopters. Limit the quantity available to create urgency.
A subscription is a recurring payment model where the customer pays periodically for ongoing access.
Anchor pricing is a high reference price that makes other prices seem more attractive.
A digital product is any intangible good that is created, sold, and distributed electronically.
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