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Monetization

High Ticket

High ticket refers to premium products or services with prices significantly above average.

EC

Crealo Team

Creator economy experts helping creators monetize their skills

Published: 2026-01-25·Updated: 2026-02-07

Definition

High ticket products are those with premium prices, generally above $500. In the digital world, they include 1:1 coaching, premium courses, masterminds, and consulting. They require fewer clients to generate significant income but demand higher trust levels and a clear value proposition.

Examples

  • 1A 3-month coaching program for $2,000.
  • 2A premium course with certification and community access for $997.
  • 31:1 consulting at $500 per session.

How to apply it

Create a premium offering with clear and measurable transformation. Build trust with free content and testimonials before offering the high-ticket product.

Frequently asked questions

Related terms

Monetization

Upsell

Upselling is offering a superior or more complete version of a product at the time of purchase.

Product

Online Coaching

Online coaching is a personalized guidance service delivered through the internet.

Monetization

Anchor Pricing

Anchor pricing is a high reference price that makes other prices seem more attractive.

Related resources

Use case

Digital products for Coaches

Use case

Digital products for Mentors

Product type

Coaching & Mentoring

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