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Solopreneur

A solopreneur is an entrepreneur who creates and manages their business alone.

EC

Crealo Team

Creator economy experts helping creators monetize their skills

Published: 2026-01-25·Updated: 2026-02-07

Definition

A solopreneur is an individual entrepreneur who builds and operates their business without employees, using digital tools and automation to do the work of a team. Digital products and the creator economy have made it possible for a single person to generate significant income.

Examples

  • 1A creator who sells courses, ebooks, and coaching without employees generating $10K/month.
  • 2A designer who sells templates and manages everything with Crealo, Notion, and Canva.
  • 3A coach who handles their business, marketing, and sales completely alone with automations.

How to apply it

Focus on a niche, create scalable products (digital), automate as much as possible, and use tools that replace team functions.

Frequently asked questions

Related terms

Business

Creator Economy

The creator economy is the economic ecosystem where content creators monetize their knowledge and audience.

Business

Personal Branding

Your personal brand is the perception others have of you as a professional and creator.

Business

Scalability

Scalability is a business's ability to grow without costs increasing proportionally.

Related resources

Use case

Digital products for Freelancers

Use case

Digital products for Entrepreneurs

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