Learn to use discounts as a marketing tool without devaluing your product.
Crealo Team
Creator economy experts helping creators monetize their skills
Do you want more sales, new customers, or to reduce inventory? Each objective requires a different strategy.
Percentage (20% off), fixed amount ($10 off), or bundle (buy 2 for the price of 1.5). Each type has its use.
Limit by time (3 days), quantity (first 50), or audience (subscribers only). Limits create urgency.
Set up your discount codes in the Crealo dashboard. You can create different codes for different campaigns.
Email is the most effective channel for discounts. Followed by social media and ads.
Discounts over 50% can devalue your product. The sweet spot is between 15-30%.
Use discounts only at strategic moments: launch, Black Friday, anniversary, or when you need a boost.
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