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SellingIntermediate

How to sell memberships

Build a sustainable business with recurring revenue through membership programs.

10 min 6 pasos
EC

Crealo Team

Creator economy experts helping creators monetize their skills

Published: 2026-02-03·Updated: 2026-02-07
1

Define your membership value

What exclusive content or access will members get? Monthly content, community, live sessions, or resources.

2

Choose your model

Content-based (new content monthly), community-based (access to group), or hybrid (both).

3

Set recurring pricing

Memberships typically $9-49/month. Lower for content only, higher for community and live access.

4

Create a content calendar

Plan at least 3 months of content ahead. Consistency is what retains members.

5

Launch with founding members

Offer a discount to your first 50 members. They become your core community.

6

Focus on retention

Acquiring new members costs 5x more than retaining existing ones. Focus on engagement and value.

A membership with 100 members at $19/month generates $1,900/month in predictable recurring revenue.

Include a free trial or money-back guarantee for the first month. It reduces the barrier to joining.

FAQ

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How to price your product

Find the right price for your digital product to maximize sales and profits.

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Product type

Memberships

Product type

Community Access

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