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How to create a sales page
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MarketingIntermediate

How to create a sales page

Design product pages that convert visitors into buyers with proven techniques.

10 min 7 pasos
EC

Crealo Team

Creator economy experts helping creators monetize their skills

Published: 2026-02-03·Updated: 2026-02-07
1

Write an irresistible headline

Your headline should communicate the main result the buyer gets. Don't describe the product, describe the transformation.

2

List the benefits

Don't sell features, sell benefits. 'Learn to edit photos' vs 'Get photos that generate likes and clients'.

3

Add social proof

Testimonials, number of sales, reviews, company logos. Social proof eliminates uncertainty.

4

Show what's included

Detailed list of what the buyer receives: modules, files, bonuses, access, support.

5

Address objections

FAQ that addresses common doubts: 'Is this for me?', 'Is there a guarantee?', 'How long do I have access?'.

6

Close with a clear CTA

A single visible, direct buy button. Don't compete with other CTAs. 'Buy now' or 'Get started today'.

7

Offer a guarantee

A 30-day money-back guarantee significantly reduces purchase friction.

Long sales pages convert better than short ones for products over $50.

Include a 2-3 minute video presenting your product. Pages with video convert 80% more.

FAQ

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