How to Choose the Best Platform to Sell Digital Products
A guide with the essential criteria for selecting the perfect system to monetize your online creations.
The Growing Digital Products Market in Spain
The creator economy has moved from being a niche concept to becoming an established professional path for thousands of people in Spain. From illustrators in Valencia selling their designs to business consultants in Madrid offering online courses, the shift towards digital business models has accelerated notably. The decision to sell digital products is no longer a question, but a tangible reality for many entrepreneurs.
However, with this opportunity comes a fundamental challenge: choosing the platform. This decision goes far beyond a simple technological tool. The platform you choose acts as a business partner that directly influences your profitability, your daily operations, and your growth capacity. A poor choice can mean lost income and hours wasted on technical tasks.
That's why, before deciding, every creator should ask themselves three essential questions:
- What portion of my income will the platform keep?
- What tools does it offer me to grow beyond simply processing a payment?
- How much time and technical knowledge do I need to start selling?
Answering these questions is key to building a sustainable digital business. Many creators start by exploring what type of content they can monetize, a topic we cover in detail in our guides on how to get started with digital products. This article will serve as a clear roadmap to navigate these options and make the smartest decision for your project.
Analyzing the Impact of Commissions on Your Profits
Digital creator planning their profitability in a studio
When evaluating platforms, commissions aren't just a detail in the fine print—they're the factor that most impacts your net profit. Every percentage point the platform keeps is money you can't reinvest in your business or add to your personal income. That's why this analysis is the most important one you'll make.
The most established platforms have set a fairly high market standard. For example, according to their official pricing page, Hotmart applies a commission of 9.9% + €0.50 per sale. Gumroad, another well-known player, operates with a similar model of around 10% per transaction. This is the starting point for Hotmart vs Gumroad commissions, a cost that many creators have accepted as inevitable.
This is where modern alternatives designed to solve this problem emerge. Crealo was born with a clear purpose: to leave more money in the creator's pocket. Crealo's commissions are a fixed 5%, with no hidden costs or transaction fees. It's not a small discount—it's a model that reduces the platform's share to almost half.
To understand the real impact, let's look at a practical example with a €100 product.
Commission Comparison and Net Profit per €100 Sale
| Platform | Commission Applied | Net Profit for Creator |
|---|---|---|
| Hotmart | 9.9% + €0.50 | €89.60 |
| Gumroad | ~10% | ~€90.00 |
| Crealo | 5% | €95.00 |
Note: Calculations are based on each platform's public rates as of 2026. Net profit for Hotmart, according to their pricing website, and Gumroad may vary slightly. Crealo's calculation is a fixed 5% commission.
That difference of almost €5 for every €100 sold adds up quickly. What could you do with that extra 5% at the end of the year? You could fund your ad campaigns, buy better equipment to record your courses, or simply increase your salary. This difference is what separates a project that generates extra income from a truly profitable and scalable digital business.
The Importance of an Integrated Tool Ecosystem
A modern sales platform must be much more than a simple digital POS. Today's creators need a unified operations center that allows them not only to sell, but also to build a brand and optimize their results without having to juggle multiple services and subscriptions.
Beyond a Simple Payment Processor
Selling is the end goal, but the path to get there requires a professional online presence. Platforms like Crealo understand this and integrate a no-code website builder. This allows an artist, trainer, or musician to create a sales page that reflects their brand identity, without writing a single line of code. Having the right tools is fundamental, and in our blog we explain how to build your creator brand solidly.
Analytics That Drive Your Sales
What's the point of having an online store if you don't understand how your visitors behave? Knowing what pages they visit, where they click, and at what point they abandon the purchase process is crucial. Crealo offers an integrated analytics dashboard that translates data into useful information. This makes it the best platform for infoproducts, as it helps you improve your conversions without needing to configure complex external tools like Google Analytics.
Avoiding Complexity and Hidden Costs
The traditional approach often involves hiring a website builder on one side, a payment processor on another, and perhaps a separate email marketing service. This puzzle of tools not only generates additional monthly costs, but also creates headaches from compatibility and maintenance issues. An integrated ecosystem like Crealo's eliminates that friction, offering an optimized, professional, and more economical long-term solution.
Speed and Simplicity to Launch Your Digital Store
Craftsman's hands creating a product for sale
One of the biggest barriers for creators is the perception that setting up an online business is a technical and overwhelming process. Many are experts in their field, whether illustration, coaching, or music, but not in web development or software integrations. The ideal platform must respect a creator's most valuable asset: their time.
Crealo addresses this problem with a drag-and-drop interface designed so anyone can launch their store in a matter of minutes. The process is so straightforward it can be summarized in five simple steps:
- Sign up in minutes: Create your account without friction or lengthy forms.
- Choose a template: Start with a professional design you can customize.
- Drag and drop: Personalize your page with your logo, colors, and texts.
- Upload your product: Add your ebook, course, or preset with its description and price.
- Publish and sell: Your store is online and ready to receive customers.
This approach reduces launch time from weeks or months to just a few hours. This allows you to capitalize on the momentum of an idea and focus your energy on what really matters: creating quality content and making it known. The time you save on technical setup can be reinvested in promotion, a key topic you can explore in our articles on marketing for creators.
While other older platforms can be very powerful, their complexity often presents a significant entry barrier. Crealo's simplicity is not a lack of features, but a strategic design decision that puts the creator first.
The Smart Choice to Maximize Your Profitability in 2026
In the end, choosing a platform comes down to a strategic business decision. After analyzing the three key pillars—commissions, tools, and ease of use—the path forward becomes much clearer. The difference between a 5% commission and a 10% one is not a minor detail, it's a different business philosophy.
In Spain's competitive market of 2026, creators can't afford to give up such a large portion of their income. The high commissions of traditional platforms have become a competitive disadvantage. For digital entrepreneurs looking to the future, Crealo positions itself as the most logical and profitable alternative to Hotmart in Spain.
Choosing Crealo is not just opting for the cheapest option, it's choosing the smartest one. It's the platform for creators who value their time, who seek integrated tools to manage their business professionally, and who, above all, want to maximize every euro earned with their effort. If your goal is profitability and efficiency, the choice is clear. Discover more about how we can help you at Crealo.
